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Partnership plans

Choose The Right Partnership Plan That Supports Your Growth Ambitions.

Start where you are. Choose the expertise you need, when you need it. Every plan begins with clarity about your opportunity and can work independently or together as part of an integrated growth strategy. Our plans give flexibility so you only take on what makes sense for your business or destination.

Built for the commercial questions in front of your property, portfolio, or destination—not a one-size-fits-all package.

Choose your route

The right depth of partnership for the opportunity.

Begin with a focused answer, enter a market with a clear plan, build steady representation, or grow visitor demand at destination scale.

00 / ASSESS

Assess

Know where your opportunity is.

Who it is for

Hotels, resorts, destinations, DMCs, and tour operators that want a clear answer on which market to pursue before committing to a budget.

Starting at$2,000 Fixed fee, one time

2–3 weeks. If you continue with Launch or Partner within 60 days, your assessment fee is credited toward that next plan.

What is included

  • Market opportunity analysis
  • Source market prioritization
  • Competitive snapshot
  • Overview of the travel-trade landscape in your priority market
  • A written opportunity roadmap with recommended next steps

01 / LAUNCH

Launch

Enter a new market with a plan behind you.

Who it is for

Hotels, resorts, DMCs, and new openings entering a market for the first time or restarting a weak one.

Starting at$4,500 Project fee, paid in phases

3–6 months.

What is included

  • Market-entry strategy
  • Positioning and messaging for the market
  • Travel-trade mapping and introductions
  • Targeted outreach to priority partners
  • Launch activation and a progress report at each phase

02 / PARTNER

Partner

An outsourced team in the markets that matter.

Who it is for

Resorts, hotel groups, DMCs, tour operators, and experience providers that want steady, ongoing support instead of a one-time project.

Starting at$4,000/month Monthly retainer

12-month agreement, one market. Optional performance component available.

What is included

  • Choose your focus: Representation, Revenue Accelerator, or both
  • Representation: ongoing travel-trade engagement, sales missions, and partner relationship management
  • Revenue Accelerator: demand generation, conversion and direct-booking work, and performance tracking
  • Named lead and a regular check-in call
  • Monthly report tied to bookings and revenue

03 / DESTINATION

Destination

Grow visitor demand for your destination.

Who it is for

Tourism boards, destination marketing organizations (DMOs), and tourism authorities.

Custom proposal Annual program, by proposal

Annual. Scoped to your markets and budget.

What is included

  • Development and revitalization of existing source markets
  • Expansion into new international source markets
  • Trade engagement and partnerships with travel advisors, tour operators, and airlines
  • Sales missions, roadshows, and trade training
  • Visitor-market intelligence and monthly performance reporting

Compare plans

See the partnership at a glance.

Choose a plan that matches the question, the market, and the level of ongoing support you need.

Comparison of AHMC partnership plans
Plan detail00 Assess01 Launch02 Partner03 Destination
Best forChoosing a marketEntering a marketOngoing presenceDestinations and DMOs
How you payFixed feeProject fee, paid in phasesMonthly retainerCustom proposal
Length2–3 weeks3–6 months12-month agreementAnnual program
Market analysisYesYesUpdated as neededYes
Travel-trade mapping and introductionsOverviewYesYesYes
Outreach to trade partnersNoYesOngoingOngoing
Sales missions and roadshowsNoAdd-onIncluded in agreed scopeIncluded in agreed scope
ReportingFinal reportEach phaseMonthlyMonthly
Dedicated leadNoYesYesYes
00 Assess
Best for
Choosing a market
How you pay
Fixed fee
Length
2–3 weeks
Market analysis
Yes
Travel-trade mapping and introductions
Overview
Outreach to trade partners
No
Sales missions and roadshows
No
Reporting
Final report
Dedicated lead
No
01 Launch
Best for
Entering a market
How you pay
Project fee, paid in phases
Length
3–6 months
Market analysis
Yes
Travel-trade mapping and introductions
Yes
Outreach to trade partners
Yes
Sales missions and roadshows
Add-on
Reporting
Each phase
Dedicated lead
Yes
02 Partner
Best for
Ongoing presence
How you pay
Monthly retainer
Length
12-month agreement
Market analysis
Updated as needed
Travel-trade mapping and introductions
Yes
Outreach to trade partners
Ongoing
Sales missions and roadshows
Included in agreed scope
Reporting
Monthly
Dedicated lead
Yes
03 Destination
Best for
Destinations and DMOs
How you pay
Custom proposal
Length
Annual program
Market analysis
Yes
Travel-trade mapping and introductions
Yes
Outreach to trade partners
Ongoing
Sales missions and roadshows
Included in agreed scope
Reporting
Monthly
Dedicated lead
Yes
See how we work

Add-ons and pricing

How we set pricing.

Every plan is scoped around your property, portfolio, or destination, and the markets you want to reach. We agree on the goals first, then confirm the price and what is included before you commit. There are no surprises on scope.

Book a consultation
  • Extra corridor Add another market corridor to any plan · per corridor
  • Trade show or sales mission Representation at a trade show or mission · per event plus travel
  • Extra plan add-on Custom fee
  • Performance component Optional fee tied to agreed results above an agreed baseline

Sales missions, roadshows, and other events beyond the agreed scope can be added per event, plus travel.

Frequently asked questions

Plan details, made clear.

A few practical answers before you choose the expertise that fits your next move.

Is the Assess fee credited if we continue?

Yes. If you continue with Launch or Partner within 60 days, your assessment fee is credited toward that next plan.

How long does each plan run?

Assess takes 2–3 weeks. Launch runs for 3–6 months. Partner is a 12-month agreement, while Destination is an annual program scoped to your markets and budget.

Can Partner focus on Representation, Revenue Accelerator, or both?

Yes. Partner lets you choose Representation, Revenue Accelerator, or both, depending on the mix of market engagement, demand generation, conversion, and performance work you need.

When does a multi-market program make more sense?

Partner covers one market. A multi-market program starts at two or more markets, or three or more properties or destinations, with one team, shared priorities, and combined reporting.

What does plan pricing include, and how do extra events work?

Before you commit, AHMC confirms the agreed goals, price, and included scope. Sales missions, roadshows, and other events beyond that agreed scope can be added per event, plus travel.

Can we begin without committing to a larger plan?

Plans can work independently or together as part of an integrated growth strategy. Choose the expertise that makes sense for your opportunity now; if you are unsure where to start, an assessment provides clarity on the market to pursue.

Your next market move

Shape the partnership your growth ambitions need.

Talk through the opportunity, the markets in view, and the level of support that will move the work forward.

Book a consultation